Action steps internet marketing strategy

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Free Course Internet Marketing Strategies

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Showing posts with label online. Show all posts
Showing posts with label online. Show all posts

Friday, November 23, 2012

3 Million Items and Counting, Bidville Becomes Big Business


Since their introduction, online auction sites have been making e-history as some of the most popular destinations on the Internet. From designer-label clothing to grandma's jewelry to cars and even houses, anything and everything imaginable can be auctioned off online.

People who place items for sale on auction sites are attracted to the prospect of building a business from home with no morning traffic jams and little required capital to start. And bidders are drawn to the unique shopping opportunities and the potential to purchase hard-to-find items from all over the world. 

Increasingly, buyers and sellers are discovering the unique benefits of using emerging sites rather than the giants of the industry, such as eBay. Bidville.com is one such site that has been quietly gaining momentum in the wake of eBay's ongoing fee increases.

Bidville started in 1999 primarily as a sports card auction site, but began expanding its merchandise base in late 2003 to take advantage of burgeoning market opportunities. Throughout 2004, its membership base increased to nearly 1 million members and the number of items listed daily reached 3 million. In addition, the site now has more than 600 "storefronts" that sell anything from collectibles to electronics at a fixed price. 

Bidville markets itself as "the alternative auction site" because it does not charge listing fees. Rather, sellers pay what's called "final success fees" after their items sell. These fees, at no more than 5 percent of the selling price, are lower than what other sites charge. 

So what is the key to Bidville's success? The company is striving to expand its growing community of loyal members and makes it a policy to give them personalized attention. While most auction sites answer questions with an automated reply, Bidville has live customer service representatives who respond to all queries within 24 hours. 

In its extensive community section, there is ample opportunity for member interaction via the Member to Member Help Desk, the Bidville Cafe, where members can share stories and make friends, and the Sellers Forum, where members can discuss successful selling tips and offer suggestions for site improvements. A special charity section allows nonprofit organizations to use Bidville to raise money for good causes.

3 Easy Ways To Make More Money This Year


Successful business owners all have one thing in common, they are never satisfied with sales levels. Whether you are making $10,000 a year or $1 million a year, there is always a possibility for growth.

Growth only comes when you realize it can happen. You will not grow if you are content or can't see the future possibilities for growth.

Here are three easy ways that you can transform your business from the level it is at, into a profit making machine.

1. Always track statistics


This may seem obvious, but most people never do it. You should always track and gather as much information as possible. Track walk in customers, track purchases, evaulate marketing, monitor amount of purchases, frequent vistiors, non-buying prospects, etc.

With this knowledge you will be more informed as to how you marketing dollars are doing and where you can increase production.

2. Find people you can trust


For my websites I have one person that writes nearly full time for me. I can send her topics for articles or websites, and she does the research and writes well thought out articles. I can pay her in advance and know that she is going to be there when I need writing at the last minute.

You definitely need people you can trust as well. These people may be your managers, family members, or just friends who can help in a pinch.

3. Develop your passion


Sometimes I need to take a drive through the country to remember why I love what I am doing. It is easy to get caught up in the fray of customer service and deadlines, but for me the most productive time is always when I am out of my business element. Use this time away to revive your passion.

Next time you are thinking that it is not possible for your business to make money, remember and put these 3 easy tips into practice!